Unit 1 assignment

GB540 Unit 1 Assignment Rubric

Content and Analysis

Points Possible

Points Earned

Problem # 1
· Graph or table to
illustrate a production possibilities curve
· Meaningful description of a
variety of different points on the curve.
· Explanation of what would
make the curve expand or contract.
· Explanation of why
efficiency is lost at the extremes, (i.e., substantially more of one good and
very little of another is produced).

12

Problem # 2
· Comprehensive discussion of
the availability of natural diamonds as a component of supply in a
competitive market and how it influences price.
· Comprehensive discussion
the demand for natural diamonds in a competitive market and how it influences
the price. · Description of
what would happen if an outside agency determined the prices eBay could
charge.

12

Problem # 3
· Introduction and Conclusion

4

· Social problem identified where free markets are not
allowed to function.

4

· Description of how free market features could be
introduced to help alleviate the problem.

12

· Two pages in length

4

Writing Style, Grammar, APA Format

12

Total

60

Unit 2 Assignment
According to the law of demand, if price increases, quantity
demanded of a good or service will decrease or vice versa. Price elasticity of
demand tells us how much quantity demanded will decrease when price increases
or how much quantity demanded will increase if price decreases.
On the other hand, according to the law of supply, if the price
increases, quantity supplied of a good or service will increase. Similarly, if
price decreases, quantity supplied will decrease. The degree of
sensitivity (responsiveness) of production/supply to a change in price is
measured by the concept of price elasticity of supply.
Total revenue is calculated as the quantity of a good or service
sold multiplied by its market price. Thus it is a measure of how much money a
company makes from selling its product. The core objective of a firm is
maximizing profit. One of the ways to maximize profit is increasing total
revenue. The firm can increase its total revenue by selling more items or by
raising the price. Among others, this depends on the nature of the price
elasticity of demand. Moreover, the length of time is an important factor in
determining price elasticity of demand and supply.
· Explain
the relationship between the price elasticity of demand and total revenue. What
are the impacts of various forms of elasticities (elastic, inelastic, unit
elastic, etc.) on business decisions and strategies to maximize profit? Explain
using empirical examples.
· Is
the price elasticity of demand or supply more elastic over a shorter or a
longer period of time? Why? Give examples.
· What
are the impacts of government and market imperfections (failures) on the price
elasticities of demand and supply?
The Assignment should be a minimum of five
pages in length, excluding title page and reference page. Your paper must
incorporate several quality references, and it must be organized in APA format.
Assignment 3
For most firms today, success or
failure is determined by the ability to find, attract, keep, develop, and tap
into the most talented workforce that can be assembled. Use the Kaplan Online
Library to search for articles related to this topic. Write a 5-page report
outlining what firms need to do in order to bring in the most talented people
(from anywhere) and make the fullest possible use of their abilities. Support
your paper with at least two articles from the Library. Your paper must be APA
compliant.

GB540 Unit 3 Assignment Rubric

Content and Analysis

Points Possible

Points Earned

Paper includes a discussion with
an appropriate analysis of success or failure in the following areas:
·
Competition
for talent
·
Utilizing
talent
·
Ability
to find talent
·
Ability
to attract talent
·
Ability
to retain talent
·
Ability
to develop talent

48

·
Paper is the appropriate length

8

Writing Style, Grammar, APA
Format, at least two resources are used

14

Total

70

Unit 4
Select a GLOBAL Fortune 500
company (it cannot be one you work for) that operates in the United
States and in other nations around the world. You will be using the same firm
for the Unit 5 Assignment and the Unit 6 Final Project, so make sure it is one
you are interested in and that has plenty of good sources of information
available.
A. Summarize the firm’s history, its recent and current
operating results, and the economic, social, and political forces that affect
it most.
B. Present a brief SWOT analysis (Strengths, Weaknesses,
Opportunities, Threats).
C. Discuss the factors it will need to predict, plan for, and
adjust to in the future.
The Assignment is to be a minimum
of five pages long (title pages, bibliographies, etc., do not count) and in
APA format. A good variety of objective, high-quality, current sources need
to be used.

GB540 Unit 4 Assignment Rubric

Content and Analysis

Points Possible

Points Earned

A global Company was chosen.

5

Paper includes a discussion with
an appropriate analysis of the firm’s history.

5

Paper includes a discussion with
an appropriate analysis of the firm’s recent operating results.

5

Paper includes a discussion with
an appropriate analysis of the firm’s current operating results.

5

Paper includes a discussion with
an appropriate analysis of the firm’s economic forces that affect the firm
the most.

5

Paper includes a discussion with
an appropriate analysis of the firm’s social forces that affect the firm
the most.

5

Paper includes a discussion with
an appropriate analysis of the firm’s political forces that affect the firm
the most.

5

Paper includes a brief SWOT
analysis for the firm.

5

Paper includes a discussion with
an appropriate analysis of the factors the firm needs to predict for the
future.

5

Paper includes a discussion with
an appropriate analysis of the factors the firm will need to plan for the
future.

5

Paper includes a discussion with
an appropriate analysis of the firm’s the factors that will need to be
adjusted to in the future.

5

Paper includes a minimum of
three current references.

5

Writing Style, Grammar, APA
Format

15

Total

75

Unit 5
For this Assignment, you are to
continue using the same Fortune 500 company you selected in Unit 4. The focus
here is on its domestic (American) operations, with global issues left for Unit
6. Begin by reading through the material on economic indicators in the Webliography. Select 6-10 indicators that are of
particular relevance to your firm and explain why. Next, outline a strategy for
how the firm should respond to the information provided by the economic
indicators with the goal of maximizing revenues in the years ahead.
The Assignment is to be a minimum of
five pages long (title pages, bibliographies, etc., do not count) and in APA
format. A good variety of objective, high quality, current sources need to be
used.

GB540 Unit 4 Assignment Rubric

Content and Analysis

Points Possible

Points Earned

Used the same global company from
Unit 4 Assignment.

5

Selected and defined 6-10
Indicators of particular relevance to the firm chosen.

10

Discussion for each indicator
includes:
· Explanation of the relevance to the firm
· A strategy of how the firm will respond
· A goal to maximize revenues for the years ahead

45

Writing Style, Grammar, APA
Format, at least three resources are used.

15

Total

75

Unit 6
The Final Project is to be submitted
as a PowerPoint presentation of approximately 20-25 slides. Material from the
Unit 4 and Unit 5 Assignments can be used to provide a background and
foundation upon which to build. While the primary focus of the Final Project
should be on your firm’s global operations, integrate information on the
regional and national level, as well. How have they done in the past? What is
their current state? What kinds of plans and possibilities do they have for the
future? Is there room for improving what they do? Should new ventures be added
or old ones subtracted? As you can see, the field is wide open for you to
construct your project in the most relevant way you see fit.
As parts of the Final Project you
are to include an 18-24 month forecast and a strategic audit (an analysis of
how well the firm’s strategies have worked to date). Your conclusion should
include a clear set of recommendations that are well supported. The project
must include APA format references on the final slide and in-text references on
the slide where information is presented. Include a minimum of three
high-quality, up-to-date sources. It is to be submitted to the Week 6 Dropbox
by the end of Unit 6.

GB540 Unit 6 Assignment Rubric

Content and Analysis

Points Possible

Points Earned

PowerPoint presentation includes
20-25 slides.

10

Presentation includes an
appropriate analysis of the firm’s global operations integrating information
at the regional and national level.

13

Presentation includes an
appropriate analysis of how well the firm has operated in the past.

13

Presentation includes an
appropriate analysis of the firm’s current state.

5

Presentation includes an
appropriate analysis of plans and possibilities the firm has for the
future.

10

Presentation Includes an
appropriate explanation and analysis of where there is room for
improvement.

10

Presentation includes an
appropriate analysis regarding whether the firm should add new ventures.

10

Presentation includes an
appropriate analysis whether the firm should subtract diverge away from old
ventures.

10

Presentation includes an18-24
month forecast for the firm.

10

Presentation includes a
strategic audit that provides an analysis of how well the firm’s strategies
have worked to-date.

5

Writing, Grammar, appropriate use
of limited text and bullet points. Final slide includes at least three references
in APA format. In-text references are included on appropriate slides
throughout the presentation where applicable.

24

Total

120