The company chosen for the report is Tesco Plc. Tesco is the largest operating grocery business within the United Kingdom. The vision of the company is to “To be the most highly valued business by: the customers we serve, the communities in which we operate, our loyal and committed colleagues and of course, our shareholders”. There are five elements of Tesco’s vision statement, needed and wanted all over the world, innovative, modern and possess many ideas, a flourishing company which is full of prospects, locally winners while employing their skills internationally. In addition to this, the mission of Tesco Plc. states that “We make what matters better, together.” (Ayodele, Abdallah, & Issaka)
The major competitors of the Tesco Plc. are Sainsbury, ASDA, and Morrison, they are generally referred to as the big four within the United Kingdom. Tesco is correspondingly competing with the convenience stores. In addition to this, Lidl and Aldi are coming to be strong market competitors in the United Kingdom. According to the SWOT analysis of Tesco, the company has a diverse and extensive consumer base, patent license agreements and patents, as well as a strong product portfolio as its strengths (Grundy, 2017). The weaknesses of the company are concentrated operations and infringement controversies. New opportunities can open if Tesco continues to invest within its research and development, constructive search for international top drive market, and strategic acquisitions. The threats which the company is facing are seasonal variations, worldwide economic environment and risks in gas and oil industry (Jenkins, & Williamson, 2015).
According to the PESTLE analysis, the company is facing impending and current legislations, rates of taxes, rate of unemployment, political instability, and the country’s economic conditions. The major economic factors for the company are cost of labour, the presence and diversification within the international market. In terms of the legal factors, Tesco plc is ought to comply with the Food Retailing Commission (FRC) stringent practice code (Hammad, 2015).
Looking at the Boston Consulting Group (BCG) Matrix, the matrix is comprised of cash cows, stars, question marks and dogs. For Tesco Plc. their fresh meat section is considered to be the cash cow of the company (Medarac, 2014). Tesco has several star products, one of which is considered to be the Tesco Bank. The question marks of the company are Tesco lard, it is able to produce some profit, but it is not highly demanded by the consumers. As for the dogs, Tesco’s mobile segment is considered to be in the dog section of the BCG matrix for Tesco Plc (Accolla, & Garini, 2017, July). The report provides an overall outlook on the strategic planning of Tesco Plc, which is inclusive of the strategic planning tools and in what manner they are used by the company. In addition to this, in what manner Tesco complies with the legal and economic requirements of the countries in which it operates as well as the opportunities it can acquire and the threats which Tesco Plc, might face.
The chief ethical issue is the fact that Rachel is not able to perform appropriate quality test, for the reason that she is short of time. In addition to this she would ship any product which has a greater chance of failure that would result in the consumer’s data loss, because she is not willing to lose her prospects as well as give her company’s rivals to ship products prior to her organisation.
The primary stakeholder which will be affected by the situation are mentioned below:
The possible alternatives are mentioned below, which can be taken in order to manage the situation in an effective and efficient manner.
The ethics of the alternatives are defined subsequently;
The ethical issues for this case scenario are given below;
The primary stakeholder which will be affected by the situation are mentioned below:
The possible alternatives are mentioned below, which can be taken in order to manage the situation in an effective and efficient manner.
The ethical issues in this case are defined subsequently;
The practical constraints for this matter could be that:
Which alternative would be best suited for Victoria in order to resolve this issue in a professional manner and work with Luke on the project as well as not leave the job.
In the case, if the company and the dealers have a contract then this is considered to be an unethical strategy. Whereas, if no such contract exist then it would be legal for the company to do business through their tactics.
As a sales person, it is Ilene’s job to increase her company’s sales keeping in line with the legal regulations, whereas if she wishes to be on good terms with the contractors or dealers, Ilene would need to look for tactics and strategies to acquire maximum revenue for the company.
The practice is able to damage the company’s reputation with their contractors and it possibly will lead to an unstable pricing system to the end users, which in turn will reflect upon the reputation of the company with the end consumers.
Ilene, as a sales person will need to augment the profit of the company from within the company as well as from outside the company. Ilene will need to come up with a pricing system that is creative that enables her company to deal with the end consumers as well as all at the same time satisfy the chain of custody.
It is not ethically forbidden to move out of the sales chain, unless any other party is not caused any damage. The company can formulate strategies to target the end consumer but for that it will need to create a pricing strategy which does not disrupt the chain of custody as well as keep the reputation of the company intact with the end consumers as well as the contractors and dealers of the company. (Prinsloo, & Slade, 2013, April pp. 240-244).
References
Bryman, A., & Bell, E. (2015). Business research methods. Oxford University Press, USA.
Crane, A., & Matten, D. (2016). Business ethics: Managing corporate citizenship and sustainability in the age of globalization. Oxford University Press.
Ayodele, A., Abdallah, N. M., & Issaka, Y. USING TESCO AS A CASE STUDY.
Hammad, A. (2015). Strategic Change and Its Management to Expand Business Through Implementation of Models: A Case Study of Boots UK.
Jenkins, W., & Williamson, D. (2015). Strategic management and business analysis. Routledge.
Grundy, T. D. (2017). Dynamic Competitive Strategy: Turning Strategy Upside Down. Routledge.
Medarac, H. (2014). Matrix Marketing and Technology Innovation-The Development of Strategic Marketing Model Building (Doctoral dissertation, PhD thesis, Leeds Metropolitan University, Leeds, UK).
Prinsloo, P., & Slade, S. (2013, April). An evaluation of policy frameworks for addressing ethical considerations in learning analytics. In Proceedings of the Third International Conference on Learning Analytics and Knowledge (pp. 240-244). ACM.
Accolla, A., & Garini, F. (2017, July). The Business Opportunity of Longevity. In International Conference on Applied Human Factors and Ergonomics (pp. 45-59). Springer, Cham.
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