Information about the organization and its strategy
The prime determination of this document is to concentrate on an existing human activity system in the Fallon’s home maintenance service which is located in the South East Queensland (“Fallon Services- Company Information”, 2018). This organization deals with different types of home based services such as the maintenance of the rain water pipes, electric services and hot water service. The internal stakeholders of this business organization were facing many complexities due to the issues related to the existing human activity system.
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2.1 Part 1- question a: [Information about the organization and locate relevant information about its strategy]
Founded in the year 1962 by Neil T Fallon Fallon’s home maintenance services provides home based facilities such as hair conditioning service, plumbing services, data cabling and hot water service. Repairing and maintenance of the product is one of their prime activities.
The service provided by this organization is very much professional and the issue related to the existing human activity system is a huge source of concern for them (Al-Debei, Jalal & Al-Lozi, 2013). The requirements and the needs of the clients of this organization keeps on changing according to different business conditions and market scenarios so they are facing huge problems in dealing with their service due to the existing issues of their human activity systems.
[How it competes in the market place, and its operations]
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The business strategies adopted by this business organization help them to meet the market challenges considering their rival organizations. This organization provides high end services to their clients which is the main reason behind their wider acceptance in South East Queensland. The external stakeholders of this organization consider the valuation of the time of their clients very highly. Customer convenience is maintained by this organization as they call and take the feedback of their service both before and after the service. The portal maintained by this organization offers premium category by providing all round service to those clients (Ansari, Fathi & Seidenberg 2016). Loyalty bonus packages are also provided to the long term clients of this organization.
The end users of this business organization can understand the different services provided by this organization in the official portal. This organization have a very well maintained organizational structure which is a very important aspect considering the future trends and the business prospects. The price of the services offered by this organization depends upon different parameters such as the urgency of completing the services and night services (Frederiks, Stenner & Hobman, 2015). Cost leadership provides this organization a competitive advantage over the other rival organizations. The human activity system helps in optimizing the tasks and services provided by this organization.
2.2 Part 1- question b: [Organizational form of the organization using Mintzberg’s classification]
This unit of the paper will be focusing on the evaluating the organizational form of this business organization with the help of Mintzberg’s classification. The high end structure of this organization helps them to evolve as a whole considering the adverse business conditions such as the inflation rates. The challenges of this organization are significantly reduced with the help of the structured organizational form (Bendell, 2017).
Organizational form classification using Mintzberg’s model
Each department of this business organization is divided into sub categories and their structure is very clearly mentioned in the official portal, it helps the clients of this business organization to deal with all the difficulties related to the information of this business organization. Ideology of the board members is given very much important to the other important stakeholders of this business also. Vision and culture are the other important aspects of Fallon’s home maintenance services.
Confusion among the employees as well as the clients can be reduced marginally with the help of the structured organizational form maintained by this organization. This classification is maintained by this organization for a long time and the effectiveness of this classification is also understood by this organization (Blok, Hoffmans & Wubben 2015). Technically skilled experts can be identified with the help of this classification and they are assigned to the premium clients of this organization.
2.3 Part 1- question c: [Value chain analysis of Fallon Home maintenance services using Porter’s Value Chain Model]
The growth and development of this business organization help the outlets of the whole sellers, real estate agencies, and facility departments of management organizations, schools and gas stations. The other entities that are very much benefitted by the services provided by this organization are project managers, residential complexes, medical practitioner and retail outlets. There are numerous business partners associated to this organization as they help them to provide more and effective services to the clients (Boutilier, 2017).
The value chain analysis of Porter considering this organization is associated with different types of activities such as the human resources, technological activities, operational activities, sales and marketing activities, infrastructural activities. These different types of activities are the prime aspects of this organization. The inbound logistics and the out bound logistics are prime activities of the value chain model apart from the promotional departments of this organization. The secondary list of activities is also very much important for this organization as it provides them with huge beneficial services to their clients.
Part 1- question d [Analysis of the competitive strategy of Fallon’s home maintenance services using Porter’s competitive forces model]
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Force
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Magnitude
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Explanation
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Bargain power of suppliers
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High
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The bargain power of the suppliers of this organization is very much on the higher side because of the market competencies (Caba et al., 2015).
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Bargaining power of customer
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Medium
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The bargain power of this organization is dependent on the nature of services and product given to their end users.
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Threat of new entrance
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Low
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There are very less similar organizations in Queensland so there is a negligible threat from a new entrant.
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Threat of substitution
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Low
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The threat of substitution is not a problem for this organization.
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Rivalry
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Low
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This business organization faces minimum threat coming rival organizations.
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Answer to Part 2: [Analyzing an existing human activity system that is problematic]
question a: [Identification of existing Human Activity System and the issues associated with it]
The human activity system which is installed in the working environment of Fallon’s home maintenance services was very much efficient in the initial stages (Certa et al., 2015). The business reach of the organization is expanding every day so the complexities associated to the new human activity system are also increasing (Choi & Yi, 2016). The business needs and requirements of the clients are increasing and the existing human activity is unable to meet those
requirements which are the main reason behind the need for the new human activity system. The rain water pipes are in high demand in the SE Queensland while the other parts of Australia require very less pipes so as the Human Activity System has the power of predicting the address, location and other important parameters such as the automatic suggestions which are needed to be modified in the new human activity system.
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Stakeholders
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Issues
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Internal Stakeholders
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The growth and development of the organization is dependent on the roles and responsibilities of the internal stakeholders. The existing HAS was a source of concern for the primary stakeholders of this organization as they cannot deal with the complexities outside south east Queensland (Choudhari & Gajjar, 2018).
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External Stakeholders
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The suppliers of the raw materials, associate sponsors, marketing channels are the different types of external stakeholders associated to this business organization.
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Value chain analysis using Porter’s model
question b: [The identified issues and concerns of the stakeholders]
Issue: Customer service outside their existing business area is the major issue of the existing human activity system.
Concerns: The feedback platforms of the customer service department of this organization are very much effective for maintaining the reputation of the organization (Chu & Guo, 2015). The effectiveness of the service provided by this organization is maintained with the help of the existing human activity system. The customer service department of this business organization is linked with all the departments of this organization such as the operational management, supply chain management and customer relationship management.
The existing human activity system in Fallon’s home maintenance services needs to be modified so that the business objectives of this organization can be met (Dharani et al., 2018). The mission and vision of the organization is heavily dependent on the customer service module of the human activity system. The area of service quality is impacted due to the issues of the human activity system. The change considering the human activity system should be in two phases. The initial phase will be considering a small unit of the organization and based upon the effectiveness of the first phase the second phase will start considering the organization as a whole.
hey need to get accustomed to the new HAS so that the desired objective is met (Emmanouilidis et al., 2018). User satisfaction is one of the biggest aspects of this organization which will also be impacted after the success incorporation of the new human activity systems. Repetition of the orders from the same clients or repetitive orders in the nearest location of the order delivery is considered highly in this organization.
3.5 Part 2- question e: [Description of the measures of success (efficiency, efficacy and effectiveness) for the identified existing HAS]
The margin of profit and loss can be effectively identified as a measuring tool for the success and failure of the organization. The value or the efficacy is very important for this business organization as they need to maintain a good market reputation in order to flourish their business (Iung & Levrat, 2014). The existing human activity system in this business organization worked effectively in the initial stages but according to the needs and conditions of the clients there is a need for changing the existing human activity system (Jehanzeb & Bashir, 2013).
The importance of the resources can be understood in a better way with the help of the human activity system. The existing human activity system could not manage or deal with the negative reviews of the clients; it was negatively impacting the reputation of the clients. The authorization of the efficiency of the working principals of this organization can be understood very professionally with the help of the negative reviews in the portal.
question a: [Identification of new information system]
The new human activity system with be much more advanced that the existing human activity system. It will be supported by the artificial intelligence, advanced features such as the human biometrics and face recognition application will be integrated with it. Productivity of the employees can be seen in each phase of the project (Lawrence & Weber, 2014). The most important characteristic feature of this HAS will be analyzing any particular situation according to business scenario.
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Stakeholders
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Role in the new HAS
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End users
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The end users associated with the new human activity system will be should be very well aware of the features of the new system as it will bring up new and emerging technologies (Petter, DeLone & McLean, 2013).
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Service Providers
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There are different types of service providers associated with the business unit of this organization such as the internet service providers and door to door product service provider; the new human activity system will help the management team of this organization to manage each of the stakeholders associated to this business organization very professionally.
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Suppliers of raw materials
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The proposed human activity system can be very much useful in maintaining a good professional relationship with the suppliers of the raw materials (Porter & Heppelmann, 2015).
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Management authority
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The management team of this organization will be the most impacted entities after the incorporation of the proposed human activity system as it will help the organization to increase their business reach from South East Queen’s land to the other parts of the country (Snyder & Diesing, 2015).
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Competitive strategy using Porter’s competitive forces model
Both the internal as well as the external stakeholders of this organization will enjoy the benefits of this new human activity system (Rainer et al., 2013). The decision making strategies and the operational strategies regarding increasing the business reach of the organization can be done in a more effective manner with the help of the new human activity system.
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Knowledge
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Impact on decision making
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Explicit knowledge
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Explicit knowledge will be beneficial for the managers of each department in this business organization. The different valid parameters which changes according to few scenarios can be better examined with the help of the new human activity system.
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Procedural knowledge
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The review order detailed page will be working based on procedural knowledge. The orders which are canceled or modified will be notified to the super admins and these important business decisions will strictly base on the procedural knowledge.
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Domain and generic knowledge
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The employees of this organization which will be working with the new human activity system should be going through a special training session headed by an experienced IT expert. Those training sessions will give the domain and generic knowledge about the new HAS.
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Organizational knowledge
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Clarity in the different business processes of this business organization will be maintained with the help of this new HAS (Rizzo et al., 2015).
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Front end information system
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This unit of the human activity system will be considering the clients of this business organization, suppliers of the raw materials, project managers, delivery personnel’s and the team leaders.
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Back end information system
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The detailed taxation, legislative policies and trade licenses these falls under the backend category of the new human activity system
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Customer facing information system
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The orders which are placed in the online portal or by telephone calls will be handled by a specific team which falls under the category of the customer facing information.
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Supplier facing information systems
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The inbound logistics of this organization falls under the category of the supplier facing information systems.
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Description of the dimensions of impact of proposed new information system] 400
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Stakeholders
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Positive impact
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Negative impact
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Management authority
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The management authority will be hugely benefitted by the installation of the new activity system as the better quality of service and increased business reach will help them to expand their business to other parts of Australia
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There will be minimal negative impact after the installation of the new informative system (Van De Walle, Turoff & Hiltz, 2014).
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Supplier of raw materials
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The current business trends can be capitalized with the help of the new information system as it will having the capability to understand the needs and requirements according to parameters such as the weather and climate.
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The new information system will be having several new features which will be very much useful for the business but there will be lots of complexities associated to the new information system which are needed to be solved so that it is easier for the suppliers to get used to the system.
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Clients
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The clients of Fallon’s home maintenance services will be affected positively after the incorporation of the new proposed information system as it will help them to book their services from outside South East Queens land also (Weiss, 2014).
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There will be no negative impact due to the installation of the new information system on the working environment of Fallon’s home maintenance services (Womack & Jones, 2015).
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Service Providers
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The different types of service providers will be benefitted after the incorporation of the new information system. Regulation of the services can be controlled with the help of the new information system.
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They need to have proper knowledge about the different technical aspects of this information system.
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Client visitors
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The communication between them and the clients which is a very important aspect of this organization will be improved significantly due to the new HAS.
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The working principles of the new HAS have to be understood by the client visitors to make the most out of the new information system.
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Description of the measures of success (efficiency, efficacy and effectiveness) for the proposed new information]
Efficiency: The efficiency of the new information system will be maintained with the help of the proper utilization of all the available resources of this organization, the level of satisfaction of the clients can be understood in the annual audit reports of this organization.
Efficacy: The new proposed information system should be increasing the business reach of this organization in order to achieve its desired objectives (Sefen et al., 2016).
Effectiveness: The efficiency of the new HAS can be determined by the consumers of this business, they can give positive feedback on the official portal which might help to boost their business.
The recommendations are as follows:
- This business organization should be having an effective IT governance plan so that the effectiveness and reliability of the new human activity system is maintained.
- Special training sessions should be there for the employees who will be working with the new human activity system.
- The end users of this business organization should be aware of the new HAS so that there are aware of the professionalism which is maintained in this organization.
According to me, the proposed information system will be much more advanced and modified compared to the existing human activity system. I believe that the management team of this organization should be very much flexible with their employees as we may see some sorts of confusions due to the complex nature of the new HAS.
3. Conclusion
From the above paper, it can be concluded that Fallon’s home maintenance service needs a new human activity system to increase the business reach of this organization. The efficiency of the service provided by this organization will be improved with the help of the new proposed human activity system.
4. References
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