E-Business And E-Commerce Models And Strategies

Outcome-based specification failed for Astra Zenca

Discuss about the E-Business Entrepreneurship and Long-Term.

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Astra Zenca used the outcome based specification which did not go well with the business process. The outcome based specification enables the innovation of the vendor group. However, this model is not suitable for the growing business. AstraZenca is in the growing phase and adoption of the outcome based specification did not go well with the organization.

IBM did not able to understand the changing model of the fast growing business. The change in the outsourcing of the  multinational company can be not be varied from time to time. IBM did not have any static policy for the outsourcing. In this case, there was regulations to follow with the happening of the problem.

The business model of the vendors makes the outsourcing for five years.  For first two years the vendors make the major investments in the organization. The rest three years, the main aim of the vendors is to gain the profit from the provided investment. The total process requires the time span of five years.

  • In most of the cases, the organizations do not have the proper knowledge of the outsourcing.
  • The organizations have the poor knowledge of gathering of the information.
  • In most of the time organizations are not aware of the possible outcome of the decisions.

There are certain reasons, for which the 2007 SLA is doomed to be failed-

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  • No clause for the termination of the contracts in 2007 SLA.
  • The contract does not provide a clear view of the estimated fees and the services.

This provides 13 standard policies, which can be be helpful for the organizations for handling the problems. One of those 13 principals is ‘fix first pay later’ policy. According to this policy, incase the problem arises it should be solved through the collaboration of both the vendor organization and the AstraZeneca. This policy provides a fast solution of a problem which is desirable for the organization.

Selection of then arbitrator instead of lawsuit is beneficial for certain reasons. The whole procedure of the lawsuit is time consuming. Whereas , the arbitrator can solve the problem in a small time span. Lawsuit can cost the organization much ,which can be regarded as the wastage of resource for the organization. Sometimes, the lawsuit ca bring the confidential issues and the information to be disclosed, which is not desirable. All this reasons indicates that the selection of the arbitrator is more preferable than lawsuit.

E-Business and E-Commerce Models and Strategies

The development of technology has enabled  the merging of technology and the business. E-commerce or e-business is the result of this merging. The growth of e-commerce an de-business ha significant impact on the business and the global economy (Al Omoush et al.,2018). There are certain researches are being conducted for the improvisation and development of the e-commerce. E-commerce has become more popular terms than e-business  and sometimes it seems as the synonymous terms (Andam, 2014). However, e-commerce can be regarded as the subset of e-business. This study has discussed the terms related to the e-commerce and e-business along with the explanation of the certain modeling  strategies are done in this article.  In order to improvise the models certain advantages and disadvantages of the e-commerce and e-business has been discussed along with the recommendations to mitigate those disadvantages.

IBM’s failure to understand fast-growing business model

E-business, e-commerce, e-business models, e-commerce strategies.

The technology has served many purpose of everyday’s life.  The merging of the technology and the business leads to the invention of e-commerce. In general sense the e-commerce and e-business may seem as a similar term. However, they are different. The e-business refers to making the growth of the business through using technology and the internet (Veit et al.,2014). Whereas e-commerce defines the selling of things direct from the service providing organization through internet. E-commerce can be referred as online market place. The use of internet has helped both e-commerce an de-business to reach to its target consumers and explore the new opportunities. Presently, the e-commerce has major impact on the changing economy and the business policies. It is regarded as a new way of doing business for most of the startups and existing companies.

Electronic business is the way of doing business in a more manageable way. In e-business the internet is used as medium for reaching to the potential consumers. It also helps the organizations to search for new opportunities in the competitive market(Singh & Mukherji,2018). Apart from that, managing the different functions of the organizations such as management of supply chain, delivery of the orders, managing the inventory can also be done by making the smarter use of internet. Presently, in the new business trend, most of the organizations are adopting the new business policy which includes both online and offline process of the business (Singh & Mukherji,2018). This approach is helping the business organizations to grow more rapidly and providing the better services to the consumers by known the demand more clearly. Some of the benefits of the e-business are-

  • Managing the business strategy: The growing impact of the e-business has a positive impact on the growth of the business. In order to analyze the market condition many companies are taking the help of the online surveys and the internet. The conduction of the online surveys helps to understand the demand of the consumers. The search engines also rate the companies depending on the user review. This encourages the companies to do well and maintain a fair competition.
  • Increase of the productivity: The use of e-business in the company helps to increase the productivity of the company.  The use of internet helps to provide better  communication in the organization which helps the production chain to work fast enough.
  • Management o the supply chain: The e-business process can fasten the supply chain management of the company. The control of the organization and other related work such as data transaction, requesting for the resource, sharing the market information over a secured network can be done through the development of the e-business. This development helps to reduce the time  and the overhead cost for all the process in the company.

E-commerce is the subset and the most significant domain of the e-business. The main objective of the e-commerce is to present the services and products from different companies to the customers (Singh & Mukherji,2018). The use e-commerce has opened up the option to the consumers to choose and compare between various products and select the product which is best for them. There are certain factors like the availability and easy to use features have made e-commerce popular among the consumers. Moreover the consumers can buy any product at any moment by using the electronic transaction of money.

The use of e-commerce and e-business has provided better opportunities for both the consumers and the organizations. Consumers can order any product online .The better approach of the customer support helps the consumer in entire buying process(Singh & Mukherji,2018)..  The use of e-business in the organization maks the market more competitive and it has changed the structure of the business economy and thinking of the business strategy.

The outsourcing process in the vendor’s business model

E-commerce is the sub domain of the e-business. It is a online market place where the consumers can  compare and buy products and can make the transaction of the money through online (Moriset,2018). This concept of the shopping ahs gained popularity among the consumers and it is giving a tough competition to the retail marketing (Singh & Mukherji,2018). The demand and the popularity of the e-business is based on the easy availability and option for the consumers for choosing the right product after comparing with other products.

The e-commerce and its development is making the market competitive in a specific way. Apart from that the sellers of the products are getting new opportunities as they can reach to the new consumer base and can understand the changing demand off the existing customers.

E-business has six models for business-

  • B2B (Business to Business)
  • B2C (Business to Consumer)
  • C2C (Consumer to Consumer)
  • B2G(Business to Government)
  • G2B (Government to Business)
  • G2C (Government to Citizen)

Business to business model: In the business to business model, the business organizations sells the products to the immediate buyers (Trad & Kalpi?, 2016). These immediate buyers sell those products to the consumers. In this model , the third party in the business exists (Kumar & Vijayalakshmi, 2016). The pricing of the product gets slightly higher than the initial price of the product. Retail marketing is an example of the business to business model.

Business to consumers: In this process, the technology involves and manages the entire process. In business to consumer model , the business organizations reach directly to the targeted consumers through the websites (Koumpis,2014). The consumers can interact to the business organizations directly through viewing the products and services from the company websites. The customer choose the product, and order the product through online and the payment can be made through online transaction.

Consumer to consumer:  In this model the consumer can interface with other consumer through the website. End users of the product can place the advertisement of selling the things on the website (Popescu, 2015). The interested customer can vies those things from the website. Interested consumers can interact with the seller of the thing trough website. One of the companies that uses this business model is ebay.

Business to government: In this model , the business organizations can interact with the government through websites (Yan, Lee & Lee, 2015). The organizations can exchange the information through the web interface. These kinds of sites are recognized by the government, where the companies can submit various forms like tenders.

13 Standard policies of 2007 SLA

Government to citizen: through this kind of business model the government tries to rech to the citizen. The web interface is used in this kind of business mode (Raju & Feldman, 2017). The websites recognized by the government are used for publishing notifications for the citizens and citizens can lodge complain and request services from government through these kinds of websites (Zhu,& Lin,2018). One of the major implementation of these kinds of models is e-governance.

Government to business: In this model the government tries to reach to the business organizations through the websites. These kinds of websites releases the notification that will attract the business organizations such as tender notice.

There are various strategies for the implementation of the e-commerce. The implementation plan depends on the business situations, market situation and the type of the business (Singh & Mukherji,2018). Some of the e-commerce strategies include-

Identify the online audience in a specific way:  The market of the online business is expanding in a large way (Xue, Li & Pei, 2016). The main aim of the business organizations should keep a focus to identify the target consumers (Qu et al.,2015). Apart from that the demand of the targeted consumers should be evaluated.

Review of the products:  The e-commerce giants are encouraging the consumers to rate or review a product they bought (Yeh,  Lee & Pai, 2015). These ratings can help the other consumers to evaluate the product before buying. Moreover, the organizations can understand the specific requirements of the consumers.

Easy method of selling and buying: The buying and selling procedure is easy in the e-commerce and e-business model (Bhatnagar et al.,2017). It helps to connect the people from the different sectors. The business process becomes fast and efficient as the product and the procedure is reviewed by the consumers with different backgrounds.

System availability: The online interface of the e-business and e-commerce is available for  all time of the day. The buyers can buy things online at any time of the day. This makes the buying experience better for the consumers.

Globalization:  The online business has helped to enhance the globalization. The e-commerce has helped to present things from different parts of the world in one place. So the people can buy the things those come from different parts of the world.

Cost effectiveness: The e-commerce helps to reduce the overhead cost of the business. The things are available through online. This helps to reduce the cost of the infrastructure for the organization. The consumers do not have to pay visit to the store to buy things.

Arbitrator selection is better than a lawsuit

Product comparison:  In online service driven by e-commerce, consumers can compare a product with other products. This comparison helps the consumers to choose the best product for them.

Providing efficient solutions: Through other forms of e-business like e-governance the business organizations along with the government can provide better services to the consumers an dthe citizens respectively in an efficient way.

Many malicious site scan camouflage themselves as the authentic sites. The users can loose money while buying products from these sites.

The users can view the products through online. In this case, they may doubt about the actual quality of the product.

The physical damage of the product may happen during the delivery of the product.

Security is the major issue in the e-commerce. In e-commerce the transaction of money is done through the online payment gateway. Some of the major security faults can lead to the lost of money off the consumers while the transaction.

Exchange of the delivered products can be difficult.

Exchange or the return policy should be easy.

The people should be made aware about the products and the brand value of the e-commerce sites.

The shipping cost of the products should be controlled.

The e-commerce websites should be protected.

People should be made aware of the importance of maintaining the security while the transaction of the money while buying things.

Conclusion

The article has discussed the e-commerce and e-business from different aspects. The difference of the e-commerce and  the e-business has been mentioned in this study. There are certain models for developing the e-business. Those six models has been discussed with the relevant examples. The strategies of the e-commerce has been discussed. Presently, the e-commerce has major impact on the changing economy and the business policies. It is regarded as a new way of doing business for most of the startups and existing companies.This article also identifies the advantages and disadvantages of the e-commerce along with the ways to mitigate those disadvantages. The findings of this article indicates that the adoption of the e-commerce after the detailed analysis of the market and knowing the demand of the consumers will be effective. However, certain measures needs to be taken in order to make the fruitful implementation of the e-commerce and the e-business in an organization.

References

Al Omoush, K. S., Al-Qirem, R. M., & Al Hawatmah, Z. M. (2018). The degree of e-business entrepreneurship and long-term sustainability: an institutional perspective. Information Systems and e-Business Management, 16(1), 29-56.

Andam, Z. R. (2014). e-Commerce and e-Business.

Bhatnagar, A., De, P., Sen, A., & Sinha, A. (2017). Exploring the Interaction Between Type of Search and Competition for Attention: An Empirical Study of Four Online Advertising Tools.

Koumpis, A. (2014). The Missing Link: How Lack of Branding Can Drive to Failures in e-Business and e-Commerce Ventures. International Journal of Advanced Corporate Learning (iJAC), 7(2), 32-36.

Kumar, V. S., & Vijayalakshmi, N. (2016). Emerging Trends in E-Commerce. ITIHAS-The Journal of Indian Management, 6(2).

Moriset, B. (2018). e-Business and e-Commerce.

Popescu, G. H. (2015). E-commerce effects on social sustainability. Economics, Management and Financial Markets, 10(1), 80.

Qu, W. G., Pinsonneault, A., Tomiuk, D., Wang, S., & Liu, Y. (2015). The impacts of social trust on open and closed B2B e-commerce: A Europe-based study. Information & Management, 52(2), 151-159.

Raju, P., & Feldman, G. (2017). 2 Exploiting e-commerce in construction. Advances in Construction ICT and e-Business, 12.

Singh, N., & Mukherji, N. (2018). Consumer Rights in E-Commerce.

Trad, A., & Kalpi?, D. (2016). The E-Business Transformation Framework for E-Commerce Control and Monitoring Pattern. In Encyclopedia of E-Commerce Development, Implementation, and Management (pp. 754-777). IGI Global.

Veit, D., Clemons, E., Benlian, A., Buxmann, P., Hess, T., Kundisch, D., … & Spann, M. (2014). Business models. Business & Information Systems Engineering, 6(1), 45-53.

Xue, W., Li, D., & Pei, Y. (2016). The Development and Current of Cross-border E-commerce. Development.

Yan, B. N., Lee, T. S., & Lee, T. P. (2015). Analysis of research papers on E-commerce (2000–2013): based on a text mining approach. Scientometrics, 105(1), 403-417.

Yeh, C. H., Lee, G. G., & Pai, J. C. (2015). Using a technology-organization-environment framework to investigate the factors influencing e-business information technology capabilities. Information Development, 31(5), 435-450.

Zhu, Z., & Lin, S. F. (2018). Understanding entrepreneurial perceptions in the pursuit of emerging e-business opportunities: The dimensions and drivers. Computers in Human Behavior.

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